WHY WE? WHY NOW?

Micro dramas are the fastest growing fiction format in the world.

14 billion dollar market volume in 2026, forecast to exceed 20 billion by 2030. In China alone, over 830 million people regularly watch micro dramas, more than Netflix, Disney+ and Prime Video have in subscribers combined. Users spend more time per day on micro drama apps than on Netflix Mobile.

In China, the studios have long been industrialized. In the USA, the big players are following suit, Hollywood veterans are founding their own microdrama companies, Disney and Fox are investing, brands such as Crocs and Procter & Gamble are producing their own series. Europe is still at the beginning.

We are already there.

WennDann Shorts comes from the WennDann Film family, founded in 2022 from the HFF Munich, by Simon Bogocz, Felix Mann & Ben Ulrich. We are a team with a clear goal: to produce stories that reach many people. In cinemas, in streams, on social media, wherever audiences are today.

Our movie Zweigstelle has sold over 110,000 tickets, won the National Audience Award at Filmfest München 2025 and was nominated for the Günter Rohrbach Film Prize and the Jupiter Award. However, we were particularly pleased to receive the VGF Young Producer Award.

At the same time, we produce branded entertainment for brands such as Lidl, KTM, Develey and the Munich S-Bahn, which has won the ADC Award, the Spotlight Festival and the New York Festivals Advertising Awards.

With Secrets of Siren we produced the first German Micro Drama in 2025 - 39 episodes, 5 shooting days.

Branded entertainment & micro drama. Two disciplines, one attitude. Fiction craftsmanship from film school, brand logic from advertising, speed from the startup.